to create online stores
Sucessful stories
During the development process of the online store software ataSTORE we put our best dedication and knowledge so as to build a usable and nice store which enhances the purchase experience.
Nonetheless, if there is one point where ataSTORE beats their rivals, this is the Search Engine Optimization (SEO).
Although in order to get a good position in search results is necessary to work adequately on the web contents, it also has a key importance that the computer code and website structure both have some special features not usually found in e-commerce applications.
Now let's show some ataSTORE successful stories.
www.laparafarmaciaencasa.com is an online Chemist's shop selling cosmetics and nutrition products. At the same time this store is a reference on health and beauty topics.
Technically speaking, the key or the fantastic SEO of La parafarmacia en casa are:
- Extensive contents: La Parafarmacia has a online catalog with more than 800 products which is continuously growing.
- Specialized blog: La Parafarmacia has a blog specialized in dietetics, fitness and nutrition articles.
- High activity in social networks: La Parafarmacia has a Facebook page where raffles are performed and they use it everyday to keep in touch with its customers.
SEO
La Parafarmacia is in the first position on Google almost always when searching the exact name of a product of its catalog. For example "Crema anticelulítica somatoline reductor menopausia" or "El granero arroz integral largo bio 1 kg.":
It is also in the first page of Google results for generic searches like "Cremas y productos corporales" or "Varices y piernas cansadas":
And of course, it is always the number one result when a search for its name “La parafarmacia en casa” is perform, what is important for the previous customers who know our name and look for it not to be redirect to rival pages.
Visits
The work previously explain has as a consequence that visits to the website have been increasing continously since its creation, as we can see in the following chart showing the visits during the first months of the project:
The second sucess story we want to highlight is www.mathom-store.com. Mathom an online store of role playing games, collectible cards games and board games.
We are specially proud of hosting this store which has some special features that make it different from most common e-commerce websites:
- An impressive catalog with more than 22,000 products including multiple rare cards and discontinued articles.
- Customers from everywhere in the world.
- A purchase method specially designed for the collectible card games (a shopping card usually has dozens of these cards).
SEO
For this case the key of the gained SEO are two principles:
- The indexation of an enormous catalog.
- The specificity of its products and its target market.
Because of that reasons, Mathom receives traffic for almost every search about role playing, cards and board games material, like for example searches for "anillo mágico de sigilo" or "Hardwired - guía para cyberpunk":
A lot of more impressive is that Mathom Store appears in the first results for generic searches like "tienda de juegos de rol" or even "Mathom" (an original term from the Lord of the Rings universe):
This prominent positioning make that everyday new customers from everywhere know this online store.